As 2024 comes to an end, now is the perfect time for you to reconnect with clients and express gratitude for their support. Small gestures can strengthen relationships, spark future referrals, and build lasting connections. Here are a few ways to show your appreciation:
Send Thank-You Notes or Videos
- Express genuine gratitude in your note or video by referencing specific events, interactions, or personal details with each customer to build trust and show attention to detail.
- Handwrite your thank you notes, if possible, for a more personal touch.
- Film a short video expressing your appreciation and gratitude for your customers, and send it directly via email, social media, or text.
Host a Holiday Gathering or Client Appreciation Event
- Set up a drop-in networking event at your office or home with holiday cookies, hot chocolate, or a festive coffee bar.
- Create a warm, festive atmosphere to make clients feel welcomed and valued.
- Offer a virtual holiday toast for clients who can’t attend in person, delivering a small holiday treat or hot cocoa kit to their doorstep in advance.
Give a Year-End Market Update
- Share a personalized market update to keep clients informed about property trends in their area.
- This can be a friendly way to keep clients engaged with the market and potentially inspire future transactions.
Finally, a simple text or email expressing gratitude and well-wishes can leave a lasting impression. Show clients they’re top-of-mind, and wrap up the year on a positive note!
